What Product Managers Can Learn from Ray-Ban Stories
What Are Ray-Ban Stories? Ray-Ban Stories are the first smart glasses by Ray-Ban. In other words, they’re a pair of sunglasses that come in a couple different styles and colors but look just like the normal Ray-Bans you’ve come to ...
Consistency is Everything
Let’s Talk About This Camel Imagine this camel wanted to be known for her ability to walk far without taking a sip. Is that what you see when you see her? (I don’t know if she is a she, but ...
How Long is a Lifetime?
The other day I wrote about lifetime licenses. In the software world, and specifically in the world of WordPress, sometimes a plugin author will offer a lifetime license. And that’s when you wonder, “How long is a lifetime?” There are ...
Three Lessons for Non-Technical Founders
Non-Technical founders can navigate the initial challenges of a startup as much as anyone else but it's never easy - so here are three tips to help re-orient what you think you know.
The Way To Hire Right
The Truth in Technology Hiring right now is crazy. I’m not talking about people who don’t want to work, or anything like that. I’m talking about the fact, in technology, that it’s crazy to try to find talented folks right ...
Can a Solo Developer Exist in WordPress?
There’s been a lot of talk about companies, hosting companies specifically, buying up plugins. With all the consolidation, people have started wondering, out loud, if a solo developer can still exist in the WordPress ecosystem of today. They note that ...
Plugin Developers, Don’t Ignore This Growth Strategy
There’s this riddle / puzzle that I heard as a kid. A guy is standing at the window of his office, in a 24 story building. He decides he’s done and jumps. Halfway down, he hears a phone ring and ...
Analyzing the Competition
Why is is important to analyze the competition? Anytime I hear someone say, “we don’t have any competition,” I know two things. First, they are defining competition incorrectly. Second, they’re in for trouble when it comes to growth. It’s why ...
When Automation Goes Too Far
Some of my posts are longer and detailed and show you how to do things, like this recent one on building a membership site. Other posts are shorter – but still useful – like this one about one-click checkouts and ...
Are You Building a Community Around Your Business?
Sometimes You Don’t Even Notice It… It took me several events to notice a dynamic that existed. My friend Jennifer runs several events and I almost didn’t catch it. But after participating in two or three, I started realizing that ...