Articles And Insights

Using WordPress Without Writing Any Code

What’s the best No-Code platform out there today for creators? When it comes to building apps today, you no longer have to be a developer. The No-Code movement has spawned tons of platforms out there that support creators as they ...

Our Instincts are Wrong

Are Your Instincts Serving You? Imagine that you and I are sitting in the living room, hanging out. And suddenly you hear a small sound – a knocking of sorts. Then it’s a bit of a sliding sound. I interrupt ...

The Value of Domain Expertise

My first startup (and what we got wrong) I was recruited to my first startup (a small San Francisco-based company) from Berkeley Lab. Happy building some very early web applications without any thought of venture capital, I was a kid ...

Building Landing Pages with the Block Editor (Gutenberg)

Landing pages used to be owned by the Page Builders The power of WordPress page builders, like my favorite Beaver Builder, were most brilliantly demonstrated on landing pages. Building landing pages with them was fast and easy and they looked ...

The Art of Telling Stories

Have you seen the “Land of Land Rovers” commercial? Tonight we’re going to talk about the art of telling stories, but there’s no better way to do that than to show you a great example. I don’t know if you’ve ...

Product Overshoot

Have you ever owned a Swiss Army Knife? Tonight I want to talk about product overshoot. But to do that I have to start with a question: have you ever owned a Swiss Army Knife? If you’ve ever stepped into ...

Three WooCommerce Hosting Mistakes You’re Likely Making (And How to Fix Them)

Traffic Creates Issues Every now and then I jump into a WooCommerce facebook group. And not surprisingly, there’s someone in there asking about WooCommerce hosting. Who should I use? What do you think about this hosting company? And the answers ...

The Art of Lead Generation: What Top Business Owners Do Differently

The art of lead generation I talk to business owners every single day. Sometimes they own product companies. Other times they run agencies. But they fall into two categories. The first want to keep growing their business but they’re not ...

Driving WooCommerce Conversions

So I’m thinking out loud today. Ok? It’s Monday. So that means we’re talking about eCommerce and, more specifically, WooCommerce. This post is my external processing about driving WooCommerce conversions using tools I’ve already written about. I’ve told you about ...

5 Strategies for Using Images in Your Presentations

You may be creating presentations again Depending on what you do for a living, and how your state or country is doing with Covid, there’s a chance you’re going to start creating slide decks again for in person meetings (or ...